Liveblogging AEASF: Better User Experience through Microformats – Tantek Çelik

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What really matters is not the cleanliness of the code, but the users experience
How long does it take a user to complete a task? That is a better representation of speed.
When your site makes them feel empowered, the more they will use it and the more they will be likely to tell their friends.
Flickr run on joy.

Install the Operator extension for Firefox. Picks out all the hCards on the page and allows for adding to various address books.

BarCamps: user-generated conferences.

Start Conference: great and inspiring for wanting to do a startup
stealth mode (graba domain name and plant a nice startup page)
hListing microformat for job postings
Sign up users using hCards (single field signups?)
beware 3rd party authorization! Most depend on an api that you call that redirects (myopenid.com) and redirects and redirects.
The user trustst your site, so the round trip LOOKS like a phishing attack.
CHI 2006: Why phishing works
Consider implementing OpenID in additon
Do not compromise user experience

If it doesn’t work effortlessly, there is something wrong with the device.

Beware anti-patterns!
Don’t spam your users’ contacts
Don’t collect passwords

launch party!
hCalendar

XtoB? Not just barcamp.org, get from barcamp.org#unitedstates